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MBA Playbook

A self-paced MBA admissions platform with built-in community support.


【MBA Playbook】 is not a “book.” It is an integrated framework, system, process, and methodology for navigating the MBA admissions journey.


*currently only available in Chinese. More details can be found here


Since 2023, we have spent years building, refining, and continuously updating this resource platform to provide applicants to top U.S. MBA programs, especially those considering a DIY application approach, with both structured knowledge and ongoing application support, including a dedicated MBA admissions resource hub in Notion and Q&A support through our private Discord community


【MBA Playbook】 is designed to be an essential guide for U.S. MBA applicants. It systematically organizes the MBA admissions knowledge, experience, insights, and resources we have accumulated over the years. More importantly, it is not simply a static collection of application materials. It is a dynamic resource platform that is continuously updated, refined, and expanded.


Whether you plan to apply independently or work with an admissions consultant, the Playbook gives you one centralized place to understand the key logic, frameworks, and knowledge behind the MBA admissions process. This helps you avoid spending countless hours piecing together fragmented information from different sources, while also reducing the risk of being misled by inaccurate or oversimplified advice on social media.


The Playbook currently includes approximately 150 lessons, with new content and updates added continuously, across 6 core modules, including Admissions Fundamentals, Personal Positioning & School Selection, Personal Narrative Development, Essay Strategy & Analysis, Career Planning, and Interview Preparation.


Together, these modules help you quickly develop a deeper understanding of the How, What, and Why behind the MBA admissions process.


You can view the Playbook update log in the Discord community, under PLAYBOOK → playbook-start-here.


Content includes, but is not limited to:

  • Admissions logic and selection preferences across Top 15 U.S. MBA programs; 
  • Systematic reviews and in-depth analysis of the unique resources offered by Top 15 business schools; 
  • Exclusive analysis of the latest essay prompts from Top 15 MBA programs; writing guides for common MBA essay categories, including Career Goals, Contribution, Why MBA, Why School, recommendation letters, and Optional Essays; 
  • Analysis of major post-MBA career paths, including consulting, investment banking, technology, and finance; 
  • Detailed interview preparation guides for individual business schools, including frequently asked questions and frameworks for developing strong responses.


Who is this for?

  • Applicants who are willing to invest the time to deeply understand the MBA admissions process
  • Applicants who want to systematically understand how U.S. MBA admissions decisions are made
  • Applicants who want to minimize the amount of time spent searching for and organizing MBA admissions information
  • Applicants who want to first evaluate whether our insights and approach are valuable to them before deciding whether to pursue formal one-on-one admissions coaching

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